The NBA 2K series is known as a game that lets players build their own basketball stars in MyCareer mode NBA 2K MT Coins. This starts them off from the bottom as amateurs and helps them work their way to the top of the NBA by completing missions and quests.
Reappearing to NBA 2k23in MyCareer mode. It lets players explore an online hub where they can follow their unique character on a basketball adventure from the court into an open-world city and become the next NBA superstar.
As part of the adventure players will also be able to explore shops and alter their characters, which like any else NBA 2K title is riddled with microtransactions. Moreover, the best cosmetics are exclusive to purchase.
According to Kotaku The players have started to see an in-game advertorial for State Farm insurance. The storefront of NBA 2K23's located in The City has received an entirely new area dedicated exclusively to State Farm and one mission in MyCareer involves the player being assigned to talk to the insurance firm's mascot, Jake.
The character has appeared in numerous commercials before, Jake from State Farm has returned with an NBA 2K23 cameo. Motion-captured by the original actor, Jake will welcome players to the neighborhood wearing an official State Farm uniform that he labels "drip".
In addition additionally, State Farm stores also offer a variety of cosmetics. State Farm store also offers more branded cosmetics, with merchandise starting from 15,000 VC for PS3.99/$4.99 in real money. Find the whole process and the entire experience to be odd, many fans have posted on social media to diss 2k's obvious forced marketing.
Before, 2K has included ad items that weren't related to the NBA and received an outpouring of criticism due to its non-skippable advertisements in NBA 2K20 and its exploitation-based behavior Buy NBA 2K MT. For fans who love the show, they might not be awed by this innovative State of the Farm insurance advertisement, however.
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