However, it's not all about reaching an international audience. Donohue explained that the NBA 2K League had a plan for NBA2king this season, however, it wasn't about reaching an international audience.
"The most appealing aspect of esports it is that you can imagine Magic Gaming can do it from Disney, or the Knicks could do it from the Statue of Liberty," Donohue envisages."You are able to have games being played in really innovative ways that make the brand come to life."
As the NBA 2K League begins to prepare for its fourth season and is gaining a base of players, established partnerships as well as an ambitious tryout procedure in order to identify the most talented players from all over the world, the world certainly does appear to be their oyster.
It's a well-established player in the video game of basketball. There's only one challenger to 2K with the name of NBA Live. 2K has been the most dominant player on the market for the last five to six years, even with slow releases.
The dominance of 2K has led to record sales for 2K Sports and Take-Two Interactive but the game has not improved much over the last few years. There are issues and bugs in the gameplay that been present for the past two releases. For those who are spending $60 a year on Buy MT PS4 the game are likely to be disappointed when they discover a product made with little attention to detail.
The Wall