SMO is not only about marketing and brand building. It refers to use of social media outlets and communities to generate publicity & awareness of a product, brand or event.
SMO can be used to build a business-to-business (B2B) and also business-to-consumer (B2C) engagement and boost revenue by getting more leads. ExolTech can help you to use social media to generate prospects, and then capture prospects as leads. ExolTech offers effective social networking, marketing and social media optimization services. We combine SMO with Social Media Marketing (SMM) and our experts strategize to drive traffic from your customers through Facebook pages, YouTube channels and blogs.
ExolTech uses Online Social Media to your advantage through a multi-pronged strategy:
- Link Building – Create in-bound links through directory submission, article/press release submission
- Social Book Marking – enabling easy and instant access to your website
- Blog’s/online forums – connect with your intended audience through periodical submissions to Blog’s and online forums
- Online marketing campaigns – contest, promotional activities, product launches through social media websites such as Facebook, Twitter and LinkedIn